Wonder Gate
A complete brand identity for Wonder Gate - a platform built around discovery, clarity, and free access to great content that it provides.
Project Overview
A Brand Built to Spark Curiosity
The Wonder Gate rebrand was developed to transform the brand into a modern, scalable, and visually distinctive identity tailored for digital platforms. The goal was to simplify the existing visual language while preserving its core concept of discovery, exploration, and curiosity. This rebranding emphasizes consistency, readability, and adaptability, creating a cohesive system that performs effectively across all touchpoints.
Process
Our Workflow
Branding built through research, exploration, and careful refinement, from concept to final delivery.
01
Discovery & Research
We dug into Wonder Gate's audience, positioning, and competitors to understand what the brand needed to say and who it needed to say it to.
02
Concept Exploration
Multiple visual directions were explored — mood, color, and typography — to find a language that felt distinctive and true to the brand.
03
Logo Design
The chosen direction was refined into a final mark, tested across sizes, backgrounds, and formats for consistency everywhere it appears.
04
Color & Typography System
A full palette and type system were built around the mark, giving the brand a consistent voice across every touchpoint.
05
Brand Guidelines
Everything was documented — logo usage, color codes, typography rules — so the identity stays consistent no matter who's applying it.
06
Final Delivery
Complete file packages, in every format needed for print and digital use, were handed off along with the full brand guidelines document.
FAQ
Got Questions?
We've got the answers.
Most projects take between 2 and 4 weeks to complete, depending on the scope, design, and features you need. We follow a proven process that keeps things on track and ensures your website is delivered on time, with the quality and attention to detail your business deserves.
Yes, we do. We design solutions for all kinds of clients - from personal portfolios and startups to established small businesses and larger companies. Our approach is flexible, so we can adapt to different budgets and goals.
Yes. We work with clients across the US and Europe. Time zones are not a problem.
Yes. We specialize in redesigns and technical upgrades for websites that need a refresh or better performance. Before suggesting any changes, we run a full audit of your site’s structure and code to understand its strengths and weaknesses. Based on that, we recommend improvements that will bring your website up to date.
Yes. Two rounds of revisions come standard. After that we charge by the hour, but we rarely need it.
Plans start at nineteen dollars a month. Custom work gets a fixed quote before anything begins. No surprises.
We take over broken builds and make them fast again. Send the URL and we will tell you what is wrong.
You do. Code, design, copy, all of it. We hand over the keys when the job is done.
